LinkedIn Marketing Specialist

Job Title: LinkedIn Marketing Specialist

Location: Koramangala, Bangalore

Experience Required: 2+ years

Salary Range: ₹3 – ₹5 LPA

Employment Type: Full-Time

Vacancies: 1

About the Company

Globussoft is a leading, product-based technology company delivering innovative and cutting-edge solutions for the digital marketing industry. With over 4,500 customers in 50+ countries across 5 continents and more than 2 million users accessing our SaaS products via web and mobile, we are a recognized global player in software solutions.

We are CMM–Level 3, Nasscom Certified, ISO 9001-2000 Certified, and Microsoft Gold Certified, headquartered in Bhilai, India. Our esteemed partners include ICICI, Cognizant, TATA, Titan, Mastercard, SriLankan Airlines, Airtel, Wipro, Chingari, Vistaprint, and many others.

Job Description

We are seeking a results-oriented LinkedIn Marketing Specialist with proven experience in managing and optimizing LinkedIn campaigns. The ideal candidate will be responsible for enhancing brand visibility, generating leads, engaging with target audiences, and building meaningful professional connections on LinkedIn. This is a strategic role for someone who understands LinkedIn as a business growth tool and can execute campaigns that align with organizational objectives.

Key Responsibilities

• Develop and execute LinkedIn marketing strategies to boost brand presence and lead generation
• Promote company pages, products, and services through organic and paid LinkedIn campaigns
• Use advanced LinkedIn search and Sales Navigator to identify and engage with potential clients, partners, and candidates
• Increase professional network connections and circulate newsletters to relevant audiences
• Create, publish, and promote engaging articles, blogs, and thought-leadership content
• Manage LinkedIn groups and participate in discussions to build community engagement
• Track, analyze, and report campaign performance with actionable insights
• Stay updated on LinkedIn algorithm changes, features, and best practices

Qualifications & Skills

• Bachelor’s degree in Marketing, Business, or related field
• Minimum 2 years of experience in LinkedIn marketing or B2B digital marketing
• Strong communication, presentation, and copywriting skills
• Proven track record of branding, promotion, and lead generation on LinkedIn
• Experience using automation tools for LinkedIn outreach and campaigns
• Proficiency in LinkedIn Sales Navigator and other lead research tools
• Creative thinking, attention to detail, and multitasking ability

What We Offer

• Career growth opportunities in a high-impact marketing role
• Exposure to global B2B marketing campaigns and strategies
• Supportive and collaborative work environment